When finally almost everybody is fed up with all the bland and generic armani scents and their cousins the scandinavians are again the first to come up with just another clever and affordable label with a sleek and desireable design and concept.
Byredo have a boutique in Stockholm. Their creation have sonorous names like “Baudelaire” and were inspired by poems, the scent of innocent women and french avantgarde art.
« … a lazy isle to which nature has given
singular trees, savory fruits,
men with bodies vigorous and slender,
and women in whose eyes shines a startling candor … »
(Baudelaire, Les Fleurs du Mal, Parfum Exotique, 5-8)
J.
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